In his song "We Didn't Start The Fire," Billy Joel sings the line "Rock and roller, cola wars, I can't take it anymore," which is a reference to the blood feud that was going on between Coca-Cola and Pepsi in the middle 1980s. The two soft drink giants went at it bare-knuckled trying to grab the most pop-drinking customers in the nation.

Well, Coke and Pepsi are still dueling it out, but not with the frenzy that took place during the aforementioned cola wars. The new consumable battles today are being fought by rival fast-food companies, and those fights are raging.

For example, you've got the Wendy's twitter account, which is always good for a spectacular burn on a competitor. Let's start with my personal favorite:


So, Out Of All The Fast Food Places Out There Vying For Your Loyalty, Which One Of The Places Mentioned Above Is The One Illinoisans Are Most Obsessed With?

It's somewhat of a trick question. None of the restaurants above are the place we Illinoisans obsess over, even though Illinois' most-obsessed over fast food restaurant spends far less on advertising than McDonald's, Burger King, and Wendy's.

Last year, this is how much was spent on ads by the leading fast-food joints:

  • McDonald's: $460 million
  • Taco Bell: $309 million
  • Burger King: $287 million
  • Wendy's: $261 million
  • Subway: $229 million

Illinois' most obsessed-over fast food destination spent less than all of those, with a total of $156 million in advertising. Any guesses? Okay, let's get to it:

Does this help your guess? (Getty Images)
Does this help your guess? (Getty Images)
Here's your winner. (Getty Images)
Here's your winner. (Getty Images)

According To A Survey By, Illinois Is The 8th-Most Chick-fil-A Obsessed State found that 47% of Illinoisans who express a preference in fast-food restaurants are all-in on Chick-fil-A, especially when it comes to sauces.

The 7 states that are even more into Chick-fil-A than we are here in Illinois are:

  • Delaware: 66.25%
  • Maryland: 50.98%
  • Texas: 50.98%
  • New Jersey: 50.00%
  • Connecticut: 49.00%
  • Utah: 49.00%
  • Arkansas: 48.00%

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