Chad Smith of the Red Hot Chili Peppers wants the people of Rockford to know that they should celebrate Cheap Trick everyday.

In a video released today the drummer for the 2012 Rock and Roll HOF band touched on the importance of owning ones roots.

"You have to embrace where you're from. It's real. It's honest," he said, "I think Rockford should be proud and they should celebrate Rick Nielsen and Cheap Trick every (expletive) day."

If it's a Cheap Trick rabbit hole you want to go down make sure you check out the latest site from the Rockford Area Convention and Visitors Bureau (RACVB),

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