You need a job done? Let me and my redneck friends do it. Don't believe me? Watch what my people did recently when they were made aware there were invasive and evil carp in an Illinois river. They got it done big time and they did it for a good cause, too.
As of this writing (Thursday morning, 9:30), two hundred skydivers are still trying to set the World’s Largest Vertical Formation record at Skydive Chicago that they began trying to set earlier in the week. Considering what they're attempting, I can understand why it hasn't happened yet.
In case you were unaware, or more likely, don't follow things like naming rights for sports stadiums, getting a company to pay millions of dollars to have their name attached to big-time sports venues is really big business.