Tis the season for love while Christmas shopping.

Or elf shopping, whatever you want to call it

This week our Missed Connection is on a Wednesday because I saw this and won't be here on Friday, good reason, right?

So we are in search of the woman who helped this guy find the 'Elf on the Shelf' book at Target in Machesney Park.

Rockford Craigslist

Married by Christmas? Anything is possible.

Catch Midday Michelle on 97 ZOK from 10 a.m. to 3 p.m. Follow her on Twitter, Instagram, and Facebook.